Advance Mobile Apps Marketing Tips

The best way to get a lot of installs is using paid mediums such as Facebook ads. Facebook offers to advertise for apps (both Android & iOS), and you can target users based on various factors such as age, location, mobile OS and many more. If you have an email list, you can use that to target your ad to a particular list also.

This has been the best way to get people to download premium apps. The free apps get the user base, and the users end up buying add-ons or the full version if they like it. Or you can just launch a free app with an ad and promote an add free with some android ratings and advanced features in your premium version. You can also consider starting your app for free for the first two weeks to increase the user base. You can later charge for it. This marketing and promotion strategy works most of the time and for most apps.

But before you submit your App to android app promotion to the market, keep in mind that the application has to be fully complete and should have a good interface. Never make the mistake of submitting a partial app. Submitting an incomplete app will lower your user ratings and will blow your plan permanently. Also, it is known that Google Play’s market algorithm will take your app higher if the users rate it well in the initial stages. That’s one of the tricks to improve your download count.

Some services offer free publicity. It’s a startup voting community that ranks apps at the end of every month. If your app idea is good, it might even be on the front page for a month if it gets enough votes. The site is also a good option if you have the same app for different operating systems because they accept Windows, iOS, Android and Blackberry apps as well.

Make a couple of YouTube videos showing how the app can be useful to people or entertain them. Try to make an informative video. Moreover, when you are going to drop a pitch email to any bloggers for a review of your app, make sure you send the link to the video. This will help a blogger understand your product better and will help them to write better android reviews.