Every developer seeks to get his app to the Top. That`s why competition is huge. This is good decision to promote your app for some one country in special geo in case your app for non-english users. In other point, you will attract more users if will promote your app on worldwide. In both varians you can use instruments below.
Community Building. Your number-one fans should be nobody but your customers. This reason enough should compel you to discover the language and style of your users. This will enhance their user experience and happy users will recommend their social networks to use it as well. Advertising to existing clients is a lot easier than acquiring new customers. Build mailing campaigns which are targeted at different client lists based on goals such as the following:
- android promotion
- App updates
- Opportunities of cross selling with other mobile apps
- Answering FAQs about your mobile app
- Guidelines and undocumented opportunities in your mobile app
- A high score list in case of a game
Instilling a sense of belonging to a community invites a steady flow of feedback from customers to the perspective developers. You should think deeply about how you are going to create a community of your customers. The more you communicate with clients, the better the chance that they will become loyal and improve your client retention rate.
Incentive installs. An extremely effective instrument for mobile app promotion which must be included to your marketing strategy. For growing android installs, ratings and reviews your mobile app installs and top list rankings use services like android app promotion through which the incentivized user downloads come. This ompany provide installs from real mobile users for a good price $0.05 . Moreover, I saw on one forum that they has offer like $0.05 CPI which is very nice for this type of job :)
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