Introduce Your App Into Google Play With Android Promotion

So, you have finally built an Android app, and are ready to introduce it to the world? Congratulations. After uploading it to Google Play Store. you go one step further and share it on your Facebook page for android promotion. You feel you just hit the jackpot. The next day, you would like to see the number of downloads. You would be surprised to see that only ‘5 downloads’ without any single android reviews in the mobile app store… What are you doing wrong?

One million app downloads! That’s where the party starts for the app developers. If you don’t market your app to the specified audience, then it will be lost in the sea of other apps. I have seen a lot of app developers who have spent a large amount to market their product but have failed very badly.

I would like to share 6 techniques of android app promotion. The list is not in an exact order, so just pick the ideas that suit your marketing plan.

Most of the app developers overlook the occasional app crash. If your app keeps on crashing every time when the user installs it, then they will give up your app, not only uninstall your app but also give a negative review on mobile app store as well.

In order to drive more traffic, your app needs to be visible to your target audiences. Thus you must select the right app keywords and app name, write an engaging app description, create appealing app icon and screenshot.

The best way to overcome such issue is to use a crash reporting tool that enable you to get access to more information. When your app crashes, it captures the full stack trace so that you can see the line numbers and file names that have caused the issue.

The Crash reporting tool is easy to set up and works automatically without requiring you to write any sort of additional code. You can also get informed of all the similarities between the previous crash reports.

Your design is the representation of your app. Your app icon is probably the first thing that others see in the mobile app store. It is very important to select a design that pop out as eye-catching, and also it gives a clue to users what they will find after they install it.

Try to make the icon straight forward, not to make it too flashy. It is said that ‘Simplicity always works’, so try to avoid using photos and more colors. Make random sketch designs on a piece of paper that give you ideas before finalizing your app.