Cheap Rate Android Apps Promotion 2021

I guess that if you want to increase downloads on a low budget with android app promotion you’d better get your ASO straight. Search being the main source of app downloads, and the app stores getting more competitive each year, it has become crucial to build your ASO strategy to make sure you increase your app’s discoverability and visibility on words that are most likely to drive downloads.

Here are a coupe of tips to get started:

1. Build your semantic dictionary (that’s a big bulk list of about 100–200 keywords that are relevant to your App).
   Getting cheap rate U.S.A from android promotion. To get inspired, check out what your competitors are doing. What words are they using in their Titles? What words keep coming up in their Description? Look into ASO Platforms’ Keyword suggestion tools to get insights on the words that bring your competitors most downloads, or for which they rank for.

You can also scan your android reviews to get an idea of the words your audience is using, those are probably the words they search when looking for your App or a similar one.

Once you have a nice long list, you’re ready for the next step.

2. Pick the words that have the highest potential to define your Keyword Selection.

We recommend following these 3 rules before making your keywords selection:

• High Relevance: the keywords you choose must be relevant to your app. Ideally, it would describe your app’s universe and features.
• Highest Popularity possible: try finding keywords that users actually search for. Your want your app to be associated with words people are searching for (make sure to correctly define your target audience, it will help you finding the best tone and formulations).
• Lowest Competition possible: aim for low levels of competition keywords. This is especially important when your brand/app are not really strong/popular.
  
  At the very beginning, it is very important to focus on niche keywords with rather a lower volume of searches but for which you would rank for in the Top results.
  
  Keep in mind that it is more effective to rank high for a lower popular keyword than to rank low for a high popular keyword.
  
  The more downloads you will “easily” gain through long tail keywords will reinforce your app’s authority and weight on the algorithm. Step by step you’ll be able to target for higher popular keywords, as the number or your app downloads increase.

Again, ASO Keyword Analysis Tools can help you get an idea of a word’s potential by giving you performance indicators for each word (Apple Search Popularity, Volume, Competition, Ranking History etc.).

As soon as you’ve carefully chosen the keywords you believe are best for your app, those are the words you want to include in your app’s Metadata to start optimising (Title, Subtitle, Keyword Field, Short & Long Description etc.)

ASO is a continuous process. We recommend to update your keyword selection every 3 to 4 weeks. Si you’ll have to be patient and persevere. This gives time to the algorithm to properly index your app on the chosen words.

Take into account that you will see at the very beginning (after 2–3 days) an increase in your keyword rankings but it usually will fade away after a little while (this is the famous “launch/new updates boost” that algorithms generously give to fresh apps).

Once things have settled down, it’s important to track your app’s visibility and performance on that set of words. Is there any positive effect? Which words are driving most downloads? For which words have my rankings increased/decreased? How have I gained in visibility compared to my competitors?

Identify the words that don’t work for you and replace them by others. Always maintain keywords for which you’re ranking high (having a fair amount of Volume of searches of course) and dismiss the ones that are not ranking your app or ranking it very low. Don’t hesitate to test by changing the words every now and again and measuring the impact on your rankings.

It is important to understand that ASO is an ongoing process that needs a regular attention and frequent updates. The algorithms always boost newly updated apps. Also, trends do change, what’s popular today may not be tomorrow. It’s all about constantly refining your set of keywords.

Last but not least, you can try our ASO tool for free during 7 full days. All our features are extremely powerful and easy-to-use. Our pricing start at 59$ per month, which corresponds to less than 2€ per day. Pretty fair for all the available data! Hope to see you soon!