Friday, 15 October 2021

Simple Way To Increase Your App Downloads And Ratings

I followed android app promotion method to acquire 10,000 downloads in just first month(22 days) of the app release and get 24th rank in the list from being not visible on using the same keywords.

It took me 3 months to develop the application with basic features. I needed not just one USP but a set of USPs and some planning to promotion.
I was done with the development and released the app with a normal icon searched from the net. I needed a unique app icon for the app which I got for $11 on fiver.
I created the screenshot by myself and trust me they look professionals I had been taking idea from other applications too which have top google ranking in google play store. I still need an introduction video for the application for which I don’t have the required budget.
Started posting on facebook pages and groups and I did get some likes and downloads from there
Commenting on Application reviewer’s videos and sending them my app link asking for android reviews through Youtube. Then posting on their new videos, asking people to try it and asking the channel owner to review it. I posted them 100 each day or maybe more.
Posting on reddit, forums, qoura etc.Got about 200 downloads from there.
The more your post gets visited the more your backlink gets pumped. This will be your shortcut to increasing app rankings. The number of downloads from these forums were less in number.
In the first week of following this routine of promotion I got 1000 downloads and even 25 android ratings. At the end of first week of promotion I was getting almost 250 downloads/day. This graph was increasing exponentially.
Earlier my app was not visible on searching “music player” on the play store. But, after I had been posting on quora and other forums telling things about the application, the ranking was raised to 24 from being nowhere in the list in just 1 week. Applications with 100,000 downloads + apps were listed below my application. This was a sign of pure success with 0 spending on Promotion.
I was doing this for 30 days and finally I had the result. It was 10,000 downloads in the first month and with it came the $100. next $200 on its way for next month.
So I started experimenting a lot. Like I used to spam on quora, and realized how it can improve the ranks.

Introduce Your App Into Google Play With Android Promotion

So, you have finally built an Android app, and are ready to introduce it to the world? Congratulations. After uploading it to Google Play Store. you go one step further and share it on your Facebook page for android promotion. You feel you just hit the jackpot. The next day, you would like to see the number of downloads. You would be surprised to see that only ‘5 downloads’ without any single android reviews in the mobile app store… What are you doing wrong?

One million app downloads! That’s where the party starts for the app developers. If you don’t market your app to the specified audience, then it will be lost in the sea of other apps. I have seen a lot of app developers who have spent a large amount to market their product but have failed very badly.

I would like to share 6 techniques of android app promotion. The list is not in an exact order, so just pick the ideas that suit your marketing plan.

Most of the app developers overlook the occasional app crash. If your app keeps on crashing every time when the user installs it, then they will give up your app, not only uninstall your app but also give a negative review on mobile app store as well.

In order to drive more traffic, your app needs to be visible to your target audiences. Thus you must select the right app keywords and app name, write an engaging app description, create appealing app icon and screenshot.

The best way to overcome such issue is to use a crash reporting tool that enable you to get access to more information. When your app crashes, it captures the full stack trace so that you can see the line numbers and file names that have caused the issue.

The Crash reporting tool is easy to set up and works automatically without requiring you to write any sort of additional code. You can also get informed of all the similarities between the previous crash reports.

Your design is the representation of your app. Your app icon is probably the first thing that others see in the mobile app store. It is very important to select a design that pop out as eye-catching, and also it gives a clue to users what they will find after they install it.

Try to make the icon straight forward, not to make it too flashy. It is said that ‘Simplicity always works’, so try to avoid using photos and more colors. Make random sketch designs on a piece of paper that give you ideas before finalizing your app.

Game Installs With Android App Promotion

Google has, indeed, adopted a very sophisticated system in determining the ranking of an App for a keyword. The criteria taken into account are listed as follows:

The title of your app ranks more heavily than the rest of the meta-data, so choose it wisely. Make sure you target words in your title that you want to hit the most, words that you're confident about. Tools like SensorTower and AppAnnie can provide you accurate traffic volumes and difficulties of certain keywords. Also, make sure you don’t keyword stuff the title; the app store will reject your app.
Depending on downloads with buy app installs and reviews and how much traffic your app is already getting, you must adjust your keywords. For example, if your app is already getting high traffic and downloads, you can target more competitive keywords that have higher traffic. If you are just starting up an app that nobody knows about and isn’t getting featured, I recommend choosing keywords that have a low difficulty level and medium traffic (according to analytic tools like SensorTower or AppAnnie). There are likely some keywords that are gems that others are not targeting and may have decent traffic.
As every app store is separated geographically by country, it is really wise to localize your app to optimize it for discovery across different languages. The app store allows you to change the meta-data within your app depending on which country is searching for your app. Some companies have used a mixture of Google translate and native speakers to help localize their apps, so it shouldn't be too difficult for you to localize as well. Localization is a huge aspect of having an effective presence globally. Just think of all these untapped markets that you can reach and how easily you could acquire more users with these markets.
Once people are able to discover your app, the rest is up to how well your app listing converts into downloads. To optimize conversions, you must use beautiful images to entice users to want to download your app. Make sure to include the most attractive aspects of your app and to include captions in the pictures as well. You’d be surprised at how a simple tweak of an image or word can translate in terms of conversion percentages.
When was the last time you downloaded an app that had one star android ratings and reviews don’t factor in as much to discovery as the keywords and the title, but they do have a huge impact on conversion rates. Users are probably more likely to download your app if it has received a large number of positive android reviews. Make sure to also include an interesting and enticing description to explain to users what your app does!
App store optimization is an ongoing process that takes experience, time and testing to get right. Make sure to thoroughly test out keywords over periods of time, and also test out the images/description of your app to see which ones are converting the best. At the end of the day, data doesn't lie, so make sure you follow the data and find out what works for your app specifically.

App Promotion - Easiest Way To Promote Your App

 Along with the android app promotion is one of the most profitable platform. Android mobiles have a huge customer base all over the world. So, developing an app for Android is a good idea. But with over 600,000 apps, the Google Play app store is an easy place for your application to get lost. On the app store, hundreds of new apps are clamoring for attention every day. How do you make your app stand out? Here are three ways you can popularize your app on Google Play.

Don't wait until you finish developing the app - start marketing while the development process is going on. The least you can do is set up a website about the blog. You can promote the concept of the blog on social media sites. Going one step further, you can write articles, guest posts, and reviews on topics and products related to the Android app that you are building. This will help you gain visibility on the Internet and make people familiar with the idea of your app.

buy real app installs in your app after release and you can count on a strong start after launch. But all the promotion that you do through social media and blog posting needs to be pertinent. Writing lots of blogs on lifestyle blogs won't be very useful if you are creating a business app. Similarly, promoting a games or entertainment app on LinkedIn may not be a smart idea: Facebook and Twitter would be more useful in such a case.

After you have submitted the app, it will have its own page on the Google Play store. Many people will reach this page through the links in your articles, blog posts and social media updates. You have just a few seconds to convey the worthiness of your app. For this, all the information on this page has to be perfect. In order to make it easy for the users, name your app smartly - the name should clearly reflect the purpose of the app.

Also, create a memorable and attractive icon to represent your app. Pepper the page with high-resolution screenshots of the app. As you do not have a lot of space for content on the page, you must be extremely careful with the keywords you use. The best practice is using broad search terms related to your app and its offerings. Use a simple description with bullet points to convey all the information about the app quickly

The first couple of days on Google Play can make or break your app. Not really, but they are still crucial. Most people downloading apps take into account the ratings of your app. The Google Play store will also keep an eye on how many downloads you are getting in the first few days. It will also track the ratings. If your app gets a good number of downloads and has good android reviews, there is a chance that it will be placed in the Top list on Trending, Best Selling or Staff Picks section.

Ask your friends, team and family to give 5-star ratings to the apps, and tell them to ask their friends to do the same. Ensure a high number of downloads by requesting trusted people to download the app. Keep an eye on negative reviews and try to quickly remove any bugs that have crept into the app. If you make it to the features lists, the popularity of your app will skyrocket and you can hope to make a big splash on Google Play.

Thursday, 14 October 2021

The Best Marketing Platforms To Promote Game

 ASO is the process of optimising your app to rank higher in the marketplace; the higher buy app installs and reviews a mobile app ranks the more visible it will be to potential users.

App titles need to be distinctive yet descriptive. When deciding on your title try and include what the app does, as users tend to search for specific functionality. You can choose to name your app based on common search terms or use a branded name that you can copyrigh
When optimising keywords, focus on relevancy and search volume. Remember to test your keywords to find out which ones are working for your app. When changing the keywords, make sure to note the impact this change has on the app’s ranking
Treat the first few lines of your description as an ad copy, with the purpose to generate curiosity and build interest in your app. The reason for this is the app store only displays the first 2-3 lines of text before users need to tap on the ‘more
When your app shows up in search results, an attractive icon can play a major role in engaging and encouraging users to download. It is also important to utilise customised screenshots in order to showcase how the app actually works. Treat this space like it is your sales poster.
Creating a microsite helps you to market your app beyond the app store and implement Search Engine Optimisation (SEO) techniques. You can showcase your app to a wide audience with the help of microsite.
Promotional videos are one of the most effective ways to show off an app’s interface and capabilities. Creating videos provides you with the opportunity to establish a voice and communicate the value of your android promotion app.
Social media channels are best option for the promotion of your app and it will derive good amount of traffic to the app store and the microsite of the app.
Keep your eye on the Analytics. Check the analytics on daily basis so you will came to know everything about the traffic you are getting. Focusing on the right metrics will provide insight into which areas your app need to be tweaked and upgraded.
  • Measure user engagement, marketing campaigns, monetization etc for your apps.
  • Understand your app downloads, proceeds, subscriptions activity.
  • Break out your earnings by product, country, currency, price etc and get the financial reports for your app.
You can download any app analytic tool like Google Analytics, Firebase, Apsee etc to get the correct results. In this way you can track the performance of your mobile app on the android app promotion.

Android Promotion Campaign

  What I have done so far is posting my app on Facebook, in a couple of related groups to get some feedback. This way, some people downloaded and buy real app installs and tested my app and rated it, as well.

I also posted in on Linkedin and tried to spread the word among my friends.
Apart from that, some ASO is needed: You can see which are the key words used in other (similar to yours) apps having many android promotion downloads and then you can incorporate them in your text accordingly. You should even try to make the most out of the available characters for the app title.
As you want to get your app as much out there as you can, you could search for related blogs and ask them to check your app and write about it. You should go for blogs that are not that well known, because they will probably be more interested in helping you.
Begin by understanding your App's USPUSP is basically how business is different from others. It defines what your product/service stands for. For an app, this could mean defining what will users get from your app, how does your app solve the core problem of your target audience and how does your app stand out from the others.
The next thing you need to define is your Buyer Persona or what we call the customer persona.
In this step we define exactly who your customer is, and based on the same you can build targeted strategies. It takes into consideration factors like Name and Job Title, Demographics, Salary and location, Education and family and Goals.
and now comes the the real action:
  1. Reach Out To Journalists And Influencers by using twitter lists or a list of PR networks to submit the news of your app launch there.
  2. Focus On User Engagement And Retention by monitoring some metrics like Daily and monthly active users, retention rate and optimizing Cost of acquisition per user and customer lifetime value.
  3. Devise a social media plan that works for your android app promotion
  4. Set a referral marketing process in place
  1. Invest time in studying your competition
  2. Get your app store optimization right by keyword optimization and using Snapshots and icon which can clearly deliver your USP.
  3. Building an outreach/PR plan to spread the word about your product launch.

How To Promote Your Game With Easy Method

If you’re asking “where do I promote my app?”, then your website is the first source you should think of because it’s a total “zero budget campaign” and you already have your visitors. Your app needs to be featured across your website so your customers know it’s a real-deal and that you truly invested in it as a new platform to better customer experience.

Including your android app promotion on your site can be done by using a “Get the App” Call to Action, by designing a landing page exclusively for the app or using a banner display whenever someone visits your site. 
Using your Business Social Media for android promotion is pretty much a must. Don’t forget to update your social media with posts/posters/banners that promote your new app like Twitter Header Image or your Facebook Cover Photo. Facebook also allows you to create CTAs that you can use to encourage people to download your app.
Any emails sent to your customers even it’s a support, newsletter, payment confirmation or Ads should include a link/code to advertise and download your app. You can also put the download link in your email signature. Provide them with useful and valuable information so they will ultimately be more inclined to download your app.
To learn more about this, please check out this article, which will help you increase your android ratings. Don’t forget that users don’t have enough idea about your app! So, you need to offer competitive advantage to make your app reasonable. You can add several coupon codes or promotions for in-app purchases or download as well as you can add a free version of your app to attract more downloads.

Be active on Facebook, Twitter, Google+ and LinkedIn channels, but especially be active on the channels where your potential customers are at most. Share any action; demo video, updates, sectoral news or trends.
Also, you can build great relationships by joining developers and entrepreneurs groups on Facebook and LinkedIn especially.
To reach more people, get your story published. Just find the blogs, influencers, press within your respected industry. Before reaching them, be sure that you have everything be needed from app summary guide and your story to design portfolio.